About Lupe

Hola! My name is Lupe Pérez and I am a white-passing Latinx (Argentinean) art director, design facilitator, and graphic designer based in Tiohtiá:ke/Montreal. My work is situated at the intersection of design practices with issues of power, identity and politics.

This website is the platform from which I offer my freelance services as a designer for social justice. It’s the result of continuous learning from fearless allies and friends, which means it is always in movement.

See projects I've worked on

My Approach

I engage with communities from a space of curiosity, recognizing that people are inherently creative and knowledgeable of the realities they are seeking to change. Their insights and visions are the key ingredients for creating designs that truly speak to their needs.

My role is about listening to community’s inner brilliance and channeling it into the language of design. My practice is grounded in design justice, co-design, workshop facilitation and popular education. This foundational process was learned through my work at co-design studio And Also Too, as well as my experiences growing up in Argentina, and later immigrating to Canada.

Read about Design Justice